The brand Elite began its journey in early 60's in Assam as brainchild of entrepreneur Sri Satya Ranjan Bhowmik. His idea of providing the masses durable and contemporarily fashioned footwear at affordable price and his dedication soon paid off. Within the next few years, Elite build up a wide network in places,with distributors and agents in Assam, Nagaland, Arunachal Pradesh, Bihar, Uttar Pradesh, Andhra Pradesh, Orissa, Tamilnadu and Karnataka and by the late 70’s this network extended to Kolkata as well. Today Elite is a professionally managed organization supporting numerous corrage units and offers employment indirectly to a huge number of people.
Success in the wholesale market encouraged the company to move to its retail segment. Consequently three larger retail outlets were opened in Tezpur and it met with immediate success. This in turn generated the confidence to open a 3000 square feet, multistory showroom in Behala in 1999. This is one of the largest showrooms in Kolkata although positioned close to older, more experienced competitors, has attracted customer from the very beginning.
Elite arrived in Central Kolkata in the heart of the city’s shopping center, at Lindsay Street. Design to display a wide variety of footwear in about a 4000 square feet area the showroom is a shoe-shopper’s paradise, showcasing the company’s motto of providing the masse durable footwear of contemporary styling to suit every pocket and match every kind of taste.
With the same motto of providing quality shoes at affordable price, Elite began a campaign to offer durable shoes with contemporary styling for people of different institutions according to their profession. Elite is taking care of working people’s feet by manufacturing shoes suitable for different profession of different institutions, offices or factories according to the nature of job with the application of latest technology.
Thus, the companies, which already use Elite brand product, certify highly about the product’s durability, comfort and moderate rates as well.
M/s Elite Shoe Company was originally promoted in early 1960s by Sri Satya Ranjan Bhowmik, an octogenarian, father of present partners of firms. Mr. Bhowmik had devoted his whole life in establishing the footwear business and has been able to achieve a remarkable success by introducing a brand name “ELITE“. The firm became reputed in a considerably short period of time, this was possible by the untiring effort made by Sri Bhowmik as well as his decision making capabilities at right time and continuous support from his three sons. He had the vast knowledge of dealing with footwear and footwear products that are fast changing from the point of view of contemporary fashion and threat of competition from other brands in regard to quality and price. Though the business was confined to Assam for a long period of time, Sri Bhowmik had the vision to spread over his business countrywide which came true in 1990 when Elite could establish its product in the other parts of country besides whole of eastern region.
Ensuring customer delight and stakeholders return by delivering quality product at affordable price through extensive retail network.
In every step with happiness. (We promise to bring you happiness with every step you take always)